Tuesday, August 28, 2012

Top 5 reasons why internet marketing is the best type of advertising ...

Posted by: Andrew | Posted on: August, 27 , 2012 0 Comments

Obviously, we might be a little biased when we say that internet marketing is the best type of advertising for your startup business. But we?re not saying that just to promote our startup internet marketing services. Instead, we?ve got the results to back up that claim.

Internet marketing is the best type of advertising available for many companies, and startups can particularly benefit from implementing internet marketing into their advertising budgets. In fact, in many cases, it?s the only type of advertising you need.

So what makes startup internet marketing so special? Here are the top 5 reasons why we feel internet marketing is the right solution for your startup business:

5) It?s cheap

Okay, internet marketing isn?t always cheap, but it is often the most cost-effective type of marketing available to your startup company. For just a few dollars, anybody can set up a website with a dedicated hosting provider, and free platforms like WordPress make web design a piece of cake. Once you?ve established your website (or paid a professional web development company like Metaphix to do it for you), you can start implementing search engine optimization strategies.

Many SEO strategies are free, while others cost a little bit of money. To expand your startup?s advertising even further, you can implement a Pay-Per-Click PPC through Google AdWords. When done by professional online advertisers like Metaphix, an AdWords campaign has the potential to be very profitable. It involves spending a little money to make a lot of money, and in many cases, your company will be able to generate a consistent profit through PPC advertising.

Put simply, internet marketing is the most cost-effective type of advertising for your startup. Since it?s important to squeeze value out of every penny during the startup phase of any business, internet marketing can help your business achieve its goals today and in the future.

4) It?s not as hard as you think

Internet marketing is a general term that describes thousands of different strategies. Just like offline marketing, internet marketing does not strictly involve web design or writing advertisements; instead, it covers a range of different strategies.

Some of these strategies are easy for beginners to learn, while others are extraordinary difficult. If you want to implement internet marketing strategies yourself, you can start by doing a few basic things. You can talk about your product to folks on Twitter, for example, or promote a free contest via Facebook. These may seem like simple strategies, but they?re internet marketing strategies nonetheless, and they help spread word about your company around the world.

Once you?re ready to expand into more advanced (and profitable) types of internet marketing, you can contact a professional startup web development company like Metaphix to discuss the best way to proceed. Whether it?s a PPC advertising campaign or a complete redesign of your website, we make hard strategies seem simple.

3) It?s not risky

Some types of advertising are risky. You might spend several thousand dollars for a commercial on a local news station, only to generate a paltry number of leads from that campaign. Uh oh! You just spent way too much money converting way too few customers.

Instead of exposing yourself to the risks of traditional media advertising, why not invest in a less risky solution like internet marketing? Although results are not guaranteed with any type of advertising, internet marketing has a phenomenally high success rate ? especially when you enlist the help of a professional internet marketing firm.

2) It has the potential to be massive

In most cases, internet marketing will generate a steady profit for your startup business. You?ll be able to generate a large number of leads while spending a relatively small amount of money. But every internet marketing campaign has one distinct advantage: the potential to go viral.

Think of some of the stupid videos you?ve watched on the internet over the years. Many of those videos were designed by companies with the sole intention to go viral. Your company might create a funny picture that suddenly gets fitted with a witty caption. Or, your product might solve such a widespread problem that it starts being discussed on forums all over the internet. Before you know it, the name of your company is being seen on computer screens around the world.

When content you create goes viral, you start to truly understand the power of internet marketing. Instead of just being limited to a local viewing audience ? like TV, radio, or newspaper advertisements ? internet marketing has the power to make your company explode in popularity all over the world.

1) You can start today

Every second counts when it comes to the early days of your startup. The first few months of a company?s development seem like a blur to many entrepreneurs, and you can?t spend time waiting for a billboard to be painted or for your advertisement to appear on local radio stations. Instead, start your internet marketing campaigns today. Whether you build a blog or fire off a few questions on Facebook or Twitter, you can start seeing the results of internet marketing by the end of today.

What are you waiting for? Get started! Or, contact Metaphix today to see how we can transform your startup?s online presence and maximize the profitability of your advertising budget.

Andrew is a professional freelance writer and web developer with a strong interest in SEO and internet marketing.

Source: http://metaphix.com/startup-internet-marketing/top-5-reasons-why-internet-marketing-is-the-best-type-of-advertising-for-your-startup/

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